The ROI of Gratitude

It all sounds like fluffy woo-woo crap, right? To give what you most desire to receive?.. It seems to be completely void of logic.

I want more money, so give it?… Where is the math in that?  It’s just “one of those things” that defies “man’s law“ and clearly illustrates the Greater laws of our Universe. 

Giving is gaining.

I was feeling a lack of appreciation. Sales have been up,  and that is good, but money is only to fuel man’s systems.

What truly motivates me, is to feel that I’ve done something great for others, and that it is appreciated. 

Earlier this month, as I was wallowing in the wonder of receiving gratitude from others, I turned it back on me! Have I become complacent with my giving?

I subscribe to a custom thank you card service, (SendOutCards - ask me for dealer info) and my dealer was reminding me that I had so many points that the old points would start lapsing. Sure enough... Money spent, Money forgotten.

  The whole reason that I signed up for this service, is that I love to write thank you cards! Why, because I know how great it feels to be appreciated. 

So there it is, the “Gratitudaholic“ required a Money-loss to realize he wasn’t giving what he desired.

  I decided that day, that I needed to either close my account, or remember why I got it to begin with. 

My 5-week trim (pre-gel) 

My 5-week trim (pre-gel) 

 While cruising through my Facebook feed, I discovered that my former high school senior, turned studio-stylist, turned wedding client, turned commercial client, turned INTERNATIONAL rock-star stylist @SarahAdams had been awarded “Best Hair Stylist in Portland”.

Like everyone else, I “liked” the post and said something nice.  “nice”, Doesn’t that sound as blah as “good”. I just spent four days in New York with Tony Robbins to be reminded that “Good is the enemy of GREAT!”  Similarly, I feel like nice is just watered-down Gratitude, and I wanted to highlight her wow moment! (Sweetened the deal with the amazing brownies that SOC has on their gift list)

  I knew when I met her 20 years ago, that good would be her enemy as well… I saw this greatness in her that I don’t believe I ever shared with her. In my Brianesque way, I literally told her that she effing ROCKS!


This morning, I found her reply online. Did she say “oh, that was nice”?.. in her equally passionate way, I think she out-thanked me with this nice little montage of Gratitude... 

The four images of this post in the form of her Instagram “Story”. 

Who do you love and appreciate for what they have been to and for you? Send them a card, a brownie, or WOW them to tears with a public montage.


Needless to say, the money is still appreciated, but today I have been truly paid. #showyourgratitude


Brian Geraths

Passionate for nature, life, writing and sharing, this site is mutually dedicated to my three favorite vehicles through life - Photography, Writing and Speaking. As professional photographer I was (and still am) in my favored "Observer" mode. As writer, these observations exposed a deeper understanding into ethics, authenticity and leadership. As speaker, I get to be selfish. In giving we gain - big! By helping you to discover your own authenticity, passion and where you too are a leader, I get a huge pang of fulfillment. Yes, I am a giver - the most selfish sort of person that ever was. (that is, once you realize how great the results of giving truly are)